04-12-2024
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EPRC develops Business Intelligence Solution (BI Solution) - Address Cleansing, Address Capturing and Data Enrichment service through which business users can utilize internal customer data and external analyzed data to build customer database, generate business insights, enhance customer relation management (CRM) and data management. Advances in database development and the proliferation of the demographic database (e.g. property-related attributes and census data) have already transformed the standard approach of most companies use to analyze and segment their customers. Personalization and prioritization are the key success factors and can be accomplished through our solution.

 Address management is a must

The availability of detailed customer data and advances in technology for warehousing and data mining enable companies to capture customer knowledge. It can be developed through a purposeful, continuous address management system, which combines with customer porfiles, to gain new business insights and to harvest valuable business intelligence

In reality, address quality is not just the key to any successful mailing project, but also the prerequisite for data consolidation and customer knowledge building. Address cleansing facilitates the assignment of related property information and census demographics to the customer addresses and gives inner views about the background of each customer.

 Trends leading to escalating use of EPRC BI Solution

  Focus on better services and Customer Relationship Management

  Greater use of market segmentation to facilitate marketing actions

  Fast development and rapid rise in real-time business

  Demand on analyzed data for genereating business insights on customers and prospects

 Functionality of Address Cleansing and Address Capturing

i)  Standardization & Rectification

ii)  Duplicate Identification

iii)  Chinese - English Translation

iv)  Geo Coding Assignment

 Benefits of EPRC BI Solution

  Helps to consolidate your customer database;

  Boosts your profit by identifying high-potential customers;

  Provides customer knowledge to unleash the power of your database for launching effective CRM projects;

  Minimizes your marketing budget through cost saving measures; de-duplication process and removal of undelivered addresses.

  Stay competitive in the real-time business environment.

Service Hot Line:  2880 8699       Email:  sale@eprcdm.com